Privacy Policy

PRIVACY AND COOKIE POLICY - QUEBEC

Last updated July 16, 2026

What is the scope of this notice? This privacy notice for Activate Games Inc. (“Activate”, “we”, “us”, or “our”), describes how and why we might collect, store, use, and/or share (“process”) your information when you use our services in the Province of Quebec (“Services”), such as when you: 

  • Visit our website at https://activatejeux.com, or any website of ours that links to this privacy notice (each, a “website”);

  • Visit the in-person site (a “Site”); and/or 

  • Engage with us (or our affiliates or business partners, each being a “Partner”) in other related ways, including any sales, bookings, marketing, or events or participate in the Activate Global League (“AGL”) or Activate Tournament of Champions (“TOC”).

References to “information” or “personal information” in this notice also cover the term “personal data”, as it is understood under applicable data protection laws.  

You confirm that you have had the opportunity to review the French version of this privacy notice before accessing this English version of this privacy notice. By accessing the privacy notice in English, you agree to be bound by this English version of this privacy notice, which shall prevail over its French counterpart. 

Questions or concerns? Reading this privacy notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices (including this privacy notice) or are dissatisfied with any of our websites, your sole recourse and remedy is to not use or cease using our Services or the applicable website. If you still have any questions or concerns, please contact us or our Privacy Officer.

SUMMARY OF KEY POINTS 

This summary provides key points from our privacy notice, but you can find out more details about any of these topics by clicking the link following each key point or by using our table of contents below to find the section you are looking for. 

What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use. Read more about the personal information you disclose to us. 

Do we process any sensitive personal information? We may process sensitive personal information through incident reporting, or which you submit to us on an unsolicited basis to potentially accommodate you in our gaming facilities, including (without limitation) physical or mental disabilities, medical history, symptoms and information about your health. 

Do we receive any information from third parties? We may receive information from public databases, marketing partners, social media platforms, and other outside sources.

How do we process your personal information? We process your personal information to provide, improve, and administer our Services, communicate with you, advertise to you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent. We process your personal information only to the extent necessary for the purposes for which it was collected or as otherwise permitted by applicable law. Learn more about how we process your information. 

In what situations and with which parties do we share personal information? We may share information in specific situations and with specific third parties. Learn more about when, where, and with whom we share your personal information. 

How do we keep your information safe? We have organizational and technical processes and procedures in place to protect your personal information. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Learn more about how we keep your information safe. 

What are your rights? You have certain rights regarding your personal information. Learn more about your privacy rights. 

How do you exercise your rights? To exercise your rights, please contact us or our Privacy Officer. We will consider and act upon any request in accordance with applicable data protection laws.

TABLE OF CONTENTS  

1. WHAT INFORMATION DO WE PROCESS? 

 

2. WHY DO WE PROCESS YOUR INFORMATION? 

 

3. WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR PERSONAL INFORMATION? 

 

4. WHEN, WHERE, AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION? 

 

5. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES? 

 

6. HOW LONG DO WE KEEP YOUR INFORMATION? 

 

7. HOW DO WE KEEP YOUR INFORMATION SAFE? 

 

8. WHAT ARE YOUR PRIVACY RIGHTS? 

 

9. CONTROLS FOR DO-NOT-TRACK FEATURES 

 

10. DO WE MAKE UPDATES TO THIS NOTICE? 

 

11. HOW CAN YOU CONTACT US ABOUT THIS NOTICE? 

 

12. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU? 

 

1. WHAT INFORMATION DO WE PROCESS? 

Personal Information You Disclose to Us 

In Short: We process personal information that you provide to us. 

We process personal information that you voluntarily provide to us when you register on the Services, express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us. 

Personal Information Provided by You. The personal information that we process depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we process may include the following: 

  • Names ;

  • phone numbers; 

  • email addresses; 

  • mailing addresses (including your postal code or zip code);

  • billing addresses;

  • debit/credit card numbers; player data and scores (where you participate in the AGL or TOC);

  • promotional photos, videos and interviews (where you participate in the AGL or TOC);

  • information linked to your account profile (e.g., credentials);

  • information provided in the context of customer service, including correspondence and complaints; and/or

  • preferences regarding our Services.

Where you are the parent or guardian of a child using any of our websites or Services, we may process your details as well as the child’s when you sign up and use our Services.  Children should not use any of our websites or Services or provide us with any personal information without the consent and supervision of the person having parental authority, their tutor or their authorized guardian. For the purposes of this privacy notice, we consider a person under the age of 18 to be a child.

Sensitive Information. We may process sensitive personal information through incident reporting, or which you submit to us on an unsolicited basis to potentially accommodate you in our gaming facilities, including (without limitation) physical or mental disabilities, medical history, symptoms and information about your health. 

Payment Data. You may need to provide data necessary to process your payment if you make purchases, such as your payment instrument number, and the security code associated with your payment instrument. All such payment data is securely stored by Square, Clover, or Stripe pursuant to their practices (and we do not have access to such data). We therefore do not process payment data and are not responsible for any payment data processing by Square, Clover or Stripe. You may find their privacy notice link(s) here: 

Square: https://squareup.com/us/en/legal/general/privacy 

Clover: https://www.clover.com/privacy-policy 

Stripe: https://stripe.com/en-ca/privacy 

At other times our Partners, and not us, will be responsible for the processing of your payment data in their own booking systems. You can find details of this processing in the relevant Partner’s privacy notice available on their country-specific website.

Completeness and Accuracy: All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information. We assume all information you submit is about you or your child. Please do not submit personal information other than your own or that of your child. If, despite the foregoing, you provide personal information of another person, you represent and warrant that you have all necessary authority and/or have obtained all necessary consents from such person to enable us to process such personal information for the purposes set forth in this privacy notice.

Information Automatically Collected 

In Short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Services. 

We automatically process certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. An IP address alone does not identify an individual without supplementary information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes. 

Like many businesses, we also collect information through cookies and similar technologies. 

The information we process includes: 

  • Log and Usage Data. Log and usage data is service-related, diagnostic, usage, and performance information our servers automatically process when you access or use our Services and which we record in log files. Depending on how you interact with us, this log data may include your IP address, device information, browser type, and settings and information about your activity in the Services (such as the date/time stamps associated with your usage, pages and files viewed, searches, and other actions you take such as which features you use), device event information (such as system activity, error reports (sometimes called “crash dumps”), and hardware settings). 

  • Device Data. We process device data such as information about your computer, phone, tablet, or other device you use to access the Services. Depending on the device used, this device data may include information such as your IP address (or proxy server), device and application identification numbers, location, browser type, hardware model, Internet service provider and/or mobile carrier, operating system, and system configuration information. 

  • Location Data. We process location data such as information about your device's location, which can be either precise or imprecise. How much information we process depends on the type and settings of the device you use to access the Services. For example, we may use GPS and other technologies to process geolocation data that tells us your current location (based on your IP address)), if you have upfront provided your consent to do so. You can withdraw your consent in the  collection of this information either by refusing access to the information or by disabling your Location setting on your device at any time. However, if you choose to opt out, you may not be able to use certain aspects of the Services. 

We may also receive your device information when you visit the websites of our Partners, including through cookies and similar technologies. For detail on the specific tracking technologies used on those websites, please visit the Cookie Policy of the relevant Partner’s country-specific website.  

Information Collected From Other Sources 

In Short: We may process limited data collected from public databases, marketing partners, and other outside sources. In addition, we may receive information if you attend one of our Partner’s Sites or visit one of our Partner’s websites. 

In order to enhance our ability to provide relevant marketing, offers, and services to you and update our records, we may obtain information about you from other sources, such as public databases, joint marketing partners, affiliate programs, data providers, and from other third parties. This information includes mailing addresses, job titles, email addresses, phone numbers, intent data (or user behavior data), Internet Protocol (IP) addresses, social media profiles, social media URLs, and custom profiles, for purposes of targeted advertising and event promotion. 

If you make an Activate account at one of our Partner’s Sites or on one of our Partner’s websites, we will receive information such as your name, phone number, email address, postal code, and preferences (and, if relevant, those of your parent or guardian), and we may share some of this information back with our Partners. We may also combine your account information with a record of any bookings you have made on our Partner’s booking system (but we will not receive your payment information).  

2. HOW DO WE PROCESS YOUR INFORMATION? 

In Short: We process your information to provide, improve, and administer our Services, communicate with you, advertise to you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent.  For more information about our purposes of processing, including what categories of personal data we use for these purposes, see Appendix A.Note, where we process personal data to administer our contract with you or to comply with our legal obligations, this is mandatory, and we will not be able to provide our Services without this information. In other cases, provision of the requested personal data is optional, and based on your consent, but without consent this may affect your ability to procure or access certain functionalities or Services where the information is needed for those purposes.  

3. WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR PERSONAL INFORMATION? 

In Short: We only process your personal information to the extent necessary for the purposes for which it was collected or as otherwise permitted by applicable law, like with your consent, to comply with laws, to provide you with services, to enter into or fulfil our contractual obligations, to protect your rights or to fulfil our legitimate business interests. 

To initiate or defend legal proceedings – we may process your personal information where it is necessary to initiate or defend against any actions to claim rights or legal proceedings, or related to judicial or security procedures, for example when handling complaints and accident reports at our Partner sites.

As used in this privacy notice, “Quebec Privacy Laws” means any and all laws and regulations relating to privacy, the protection of personal information and cybersecurity that are applicable in the Province of Quebec from time to time, including, without limitation,  An Act respecting the protection of personal information in the private sector, CQLR c P-39.1 (Quebec). 

We do not rent, sell or trade your personal information. 

Accuracy and Completeness. We make every reasonable effort to ensure that personal information is accurate and complete. This may involve requesting further information or updates from you. We rely on you to notify us if there is a change to your personal information that may affect your relationship with us. We will correct or amend the personal information in our files where it can be shown that the information is incorrect or incomplete. 

Privacy Incidents. The protection of personal information is of paramount concern to us, and we are prepared to take appropriate and timely steps in the event of any incidents involving personal information in accordance with Quebec Privacy Laws. 

Location. We and our Partners may store and/or process personal information outside of the Province of Quebec (including in the United States of America). When information is stored or processed outside of the Province of Quebec, it may be subject to the laws of and be accessible by legal authorities in such other jurisdictions. We have taken appropriate technical, organizational, and legal steps to secure this information. By using and accessing any of our websites, you agree and consent to the transfer, processing, and storage of your personal information on servers which may be located outside of the Province of Quebec or outside Canada.

We may process your information if you have given us specific permission (i.e., express consent) to use your personal information for a specific purpose, or in situations where your permission can be inferred (i.e., implied consent). Individuals provide their consent to the collection, use, and disclosure of personal information by Activate when they provide their information to us or use the Services. You can withdraw your consent at any time. However, if your consent is withdrawn, we may not be able to provide you with certain products or services. 

 

In some exceptional cases, we may be legally permitted under applicable law to use your personal information without your consent, including, for example: 

  • If collection is for your benefit  ;

  • If it is used for purposes that have a direct and relevant connection with the purposes for which it was collected ;

  • For investigations and fraud detection and prevention, or for assessing and improving protection and security measures ;

  • If we have reasonable grounds to believe an individual has been, is, or may be victim of financial abuse ;

  •  if its use is necessary for the purpose of providing our Services which you requested ;

  • If the collection is solely for journalistic, historical or genealogic purposes ; and

  • if its use is necessary for study or research purposes or for the production of statistics and if the information is de-identified.

In some exceptional cases, we may be legally permitted under applicable law to communicate your personal information without your consent, including, for example:

  • For business transactions provided certain conditions are met ;

  • If it is contained in a witness statement and the collection is necessary to assess, process, or settle an insurance claim ;

  • To protect a person or an identifiable group of persons where there is reasonable cause to believe that a serious risk of death or of serious bodily injury threatens the person or group and where the nature of the threat generates a sense of urgency ;

  • To a person to whom the information must be communicated due to the urgency of a situation that threatens your life, health or safety ;

  • If disclosure is required to comply with a subpoena, warrant, court order, or rules of the court relating to the production of records ; and/or

  • If the collection is solely for journalistic, historical or genealogic purposes ;

For further information about our privacy practices, to make a request for access to personal information, or to exercise any other rights outlined in this privacy notice, please contact us.

4. WHEN, WHERE AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION? 

In Short: We may share information in specific situations described in this section and/or with the following third parties. 

We may need to share your personal information in the following situations: 

 

  • Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, amalgamation, sale of company assets, financing, or acquisition of all or a portion of our business to another company. 

  • Affiliates. We may share your information with our affiliates, in which case we will require those affiliates to honor this privacy notice. Affiliates include our parent company and any subsidiaries, joint venture partners, or other companies that we control or that are under common control with us. 

  • Business Partners. If you consent, we may share your information with our business partners to offer you certain products, services, or promotions. Service

  • Providers. In some cases, we may share personal information with third party service providers performing functions on Activate’s behalf, including, for example, vendors that provide information technology services, payment services or provide analytics or assessment services. 

5. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES? 

In Short: We may use cookies and other tracking technologies to process and store your information. 

We may use cookies and similar tracking technologies (like web beacons and pixels) to access or store information. “Cookies” are small text files placed on computers that can process and store a variety of information. Persistent cookies are stored on a user’s hard drive and processed for a definite period unless manually deleted before their expiration period, while temporary cookies are automatically deleted from the user’s browser upon logging out of a website. Web browsers typically allow users to disable persistent and/or temporary cookies. Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Policy. 

6. HOW LONG DO WE KEEP YOUR INFORMATION? 

In Short: We keep your information for as long as necessary to fulfil the purposes outlined in this privacy notice unless otherwise required by law. 

We will only keep your personal information for as long as necessary to fulfil the purposes set out in Appendix “A”, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). No purpose in this notice will require us keeping your personal information for longer than the period of time in which users have an account with us.  If we process your personal information on the basis of your consent, we will delete your data as soon as you revoke this consent for the future, unless legal retention obligations require longer storage.

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible. 

7. HOW DO WE KEEP YOUR INFORMATION SAFE? 

In Short: We aim to protect your personal information through a system of organizational and technical security measures. 

We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment. 

Please note that our website contains links to third-party websites, plug-ins, services, social networks, or applications, including Instagram, Discord, TikTok and YouTube. We are not responsible for the privacy practices used or followed by such third-party websites, plug-ins, services, social networks, or applications. We do not control these third-party websites, plug-ins, services, social networks or applications or the information shared through these third-party platforms and therefore we are not responsible for the use, misuse or misappropriation by another user of any personal information you disclose while using these third-party platforms. You are encouraged to be aware of when you leave our any of our websites, and to read the privacy statements of each and every third-party website, plug-in, service, social network, or application you may visit that may collect personal information from you.

8. WHAT ARE YOUR PRIVACY RIGHTS? 

In Short: You have rights that allow you greater access to and control over your personal information. You may review, change, or terminate your account at any time. 

You have certain rights under applicable data protection laws. These include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure of your personal information; (iii) to restrict or stop the processing of your personal information; (iv) if applicable, to data portability; and (v) not to be subject to automated decision-making other than in certain circumstances, and to obtain human intervention on, and a right to express your point of view on and contest, an automated decision. In certain circumstances, you may also have the right to object to the processing of your personal information. You can make such a request, for example, by contacting us or our Privacy Officer.

Access to your personal information: We will consider and act upon any request in accordance with applicable data protection laws. Typically, there is no cost for obtaining access to your information. However, we reserve the right to charge such reasonable costs on a case-by-case basis in accordance with applicable law. You will be notified in advance if charges apply. We reserve the right to require that any request for access to your personal information be made in writing.

Withdrawing your consent: If we are relying on your consent to process your personal information, which may be express and/or implied consent as required by applicable law, you have the right to withdraw your consent at any time. You can withdraw your consent at any time, for example, by contacting  us or our Privacy Officer, 

However, please note that this will not affect the lawfulness of the processing before its withdrawal nor, when applicable law allows, will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent. 

Unsubscribing from marketing and promotional communications: You can unsubscribe from our marketing and promotional communications at any time by clicking on the unsubscribe link in the emails that we send, or by contacting us or our Privacy Officer. You will then be removed from the marketing lists. However, we may still communicate with you — for example, to send you service-related messages that are necessary for the administration and use of your account or to respond to service requests.

Account Information: If you would at any time like to review or change the information in your account or terminate your account, you can contact us, for example, by using the contact information provided in this privacy notice. 

Upon your request to terminate your account, we will deactivate or delete your account and information from our active databases. However, we may retain some information in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our legal terms and/or comply with applicable legal requirements. 

Cookies and similar technologies: Most Web browsers are set to accept cookies by default. To learn more about how to manage cookies and similar technologies, as well as how to manage interest-based advertising, please see our Cookie Policy. 

If you have questions or comments about your privacy rights, you may contact our Privacy Officer by sending us an email at [email protected].

9. CONTROLS FOR DO-NOT-TRACK FEATURES 

Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track (“DNT”) feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and processed. At this stage no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this privacy notice. 

10. DO WE MAKE UPDATES TO THIS NOTICE? 

In Short: Yes, we will update this notice as necessary to stay compliant with applicable laws. 

We may update this privacy notice from time to time. The updated version will be indicated by an updated “Revised” date and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy notice frequently to be informed of how we are protecting your information. 

Your continued use of our websites after we make changes to this privacy notice indicates that you accept and consent to those changes, so please check this privacy notice periodically for updates. 

11. HOW CAN YOU CONTACT US ABOUT THIS NOTICE? 

If you have questions, comments or complaints about this notice, please contact us or our Privacy Officer.

12. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU? 

You have the right to request access to the personal information we process from you, change that information, or delete it. To request to review, update, or delete your personal information, please contact us below:

CONTACT US:

Activate Games Inc. 

Website: https://activatejeux.com 

Contact Person: Privacy Officer  

Contact Information: 

By email at [email protected]mailto: or by mail to: Activate Games Inc.11-1099 Wilkes Avenue, Winnipeg, Manitoba R3P 2S2.

Appendix A- Description of Processing Activities and their Purposes

In the table below, we have prepared a detailed activity-based overview showing the type personal data we process and the specific purpose(s) for such processing.

Processing activity

Categories of personal data

Purpose

Account creation and user administration

  

• Name and contact information
  • Username and password
  • Account information

  

• Create and administer user account
  • Authenticate users
  • Provide access to services

  

Delivery of services

  

• Name and contact information
  • Payment information
  • Player data and performance results (for AGL/TOC products)
  • Technical device information

  

• Deliver the services and products you have ordered
  • Process orders and transactions
  • Provide customer support

  

Customer service and complaint handling

  

• Name and contact information
  • Correspondence content
  • Support enquiries
  • Complaint information

  

• Respond to enquiries
  • Handle and resolve complaints
  • Provide technical support
  • Improve customer service

  

Administrative communication

  

• Email address
  • Name
  • Account information

  

• Send important messages about the service
  • Inform about changes to terms
  • Send confirmations and receipts
  • Notify about account-related events

  

Marketing to existing customers (existing customer relationship)

  

• Name
  • Email address
  • Purchase history
  • Product preferences

  

• Send marketing materials about our own products and services to existing customers
  • Inform about new features and offers

  

Marketing to new customers and non-customers

  

• Email address
  • Name

• Send marketing materials about products and services

  

Targeted advertising and personalisation

  

• IP address
  • Device identifiers
  • Browser information
  • Cookie data
  • Behavioral patterns on the website
  • Location data (general)

  

• Display personalized content
  • Deliver targeted advertisements
  • Measure advertising effectiveness
  • Analyze user behavior

  

Profiling for marketing purposes

  

• Purchase history
  • Product preferences
  • Website activity
  • Demographic information

  

• Analyze preferences
  • Send tailored marketing
  • Create customer segments

  

Publication of customer testimonials and feedback

  

• Name
  • Profile picture, photo or video (if relevant)
  • Statements/reviews
  
  

  

• Publish customer reviews on website and in marketing materials
  
  

Marketing and publicity related to AGL and TOC (Activate Global League and Tournament of Champions)

  

• Name
  • Image and video
  • Player performances and results
  • Interviews and statements
   

  

• Market events
  • Publish results and highlights
  • Promote participants
  • Create marketing materials

  

Security and fraud prevention

  

• IP addresses
  • Device identifiers
  • Log information
  • Transaction data
  • Security logs

• Protect against unauthorized access
  • Detect and prevent fraud
  • Protect system integrity
  • Comply with security requirements

  

Administer prize draws and competitions

• Email address
  • Name
  • Account information

  

• Select participants and deliver prizes
  
  

  

Analysis, development and improvement of services

  

• Usage statistics (aggregated/anonymized)
  • Functionality data
  • Error reports
  • User experience data

• Analyze usage patterns
  • Improve products and services
  • Develop new features
  • Troubleshooting

• Request feedback

Compliance with legal obligations

  

• All categories of personal data may be relevant depending on the legal obligation

• Comply with legal requirements (e.g. accounting, tax)
  • Respond to legal demands
  • Cooperate with authorities
  • Documentation for audit purposes

  

Processing of payment information

  

• Payment card details (processed by payment service provider)
  • Billing information
  • Transaction history

  

• Process payments
  • Handle refunds
  • Fulfil accounting requirements

  

COOKIE POLICY 

Last updated July 16, 2026

This Cookie Policy explains how Activate Games Inc. ("Company", "we", "us", and "our") uses cookies and similar technologies to recognize you when you visit our website at https://activate jeux.com ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them. You confirm that you have had the opportunity to review the French version of this Cookie Policy before accessing this English version of this Cookie Policy. By accessing this Cookie Policy in English, you agree to be bound by this English version of this Cookie Policy, which shall prevail over its French counterpart.

We may use and disclose information processed via cookies and similar technologies for the purpose set out in our Privacy Policy, except where we are required to do otherwise under applicable law.  If we are required to treat the information as personal information under applicable law, we may use and disclose it for the purposes for which we use and disclose personal information, as detailed in our Privacy Policy.  In some instances, we may combine information processed via cookies and similar technologies with personal information.  If we do, we will treat the combined information as personal information so long as it is combined. 

What Are Cookies? 

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information. 

Cookies set by the website owner (in this case, Activate Games Inc.) are called "first-party cookies". Cookies set by parties other than the website owner are called "third-party cookies". Third-party cookies enable third-party features or functionalities to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer both when you visit the website in question and also when you visit certain other websites. 

Third-party cookies may be used alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our websites. The information third parties collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioural) advertising or other targeted content. We do not control these third parties' tracking technologies or how they are used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.

Why Do We Use Cookies and Similar Technologies? 

We use first- and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate, and we refer to these as "essential" or "strictly necessary" cookies. “Essential” or “strictly necessary” cookies are cookies without which access to, or use of, our Website or our Services would not be possible, and which we must therefore process. Other cookies are "non-essential" and only processed based on your prior voluntary consent.

Non-essential cookies may enable us to track and target the interests of our users to enhance the experience on our Website.

Cookies also allow us to collect such information as browser type, time spent on the Website, pages visited, language preferences, and traffic data.  We use essential cookies in this regard for security purposes, to facilitate navigation and to display necessary information more effectively, as well as non-essential cookies to personalize your experience.  We also gather statistical information about use of the Website in order to continually improve its design and functionality, understand how it is used, and assist us with resolving questions regarding the Website.   

Non-essential cookies further allow us to select which of our advertisements or offers are most likely to appeal to you and display them while you are on the Website or reach out to you directly with personalized marketing communications.  We may also use non-essential cookies or other technologies in online advertising to track responses to our ads. 

Non-essential cookies are not the only way to recognize or track visitors to a website. We may use other, similar non-essential technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs").  

These are tiny graphics files that contain a unique identifier that enables us to recognize when someone has visited our Website or opened an email including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the Website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on non-essential cookies to function properly, and so declining cookies will impair their functioning. 

How Can I Control Cookies and Similar Technologies? 

You have the right to decide whether to accept or reject non-essential cookies and similar technologies. You can exercise your choices by setting your preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which categories of non-essential cookies and similar technologies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services. 

The Cookie Consent Manager can be found in the notification banner and on our Website. In addition, most browsers allow you to automatically decline cookies or be given the choice of declining or accepting particular cookies from a particular website. You may also wish to refer to http://www.allaboutcookies.org/manage-cookies/index.html. If you choose to reject cookies, you may still use our Website though your access to some functionality and areas of our Website may be restricted.  

As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser's help menu for more information. The following is information about how to manage cookies on the most popular browsers: 

https://support.google.com/chrome/answer/95647 Chrome

Firefox

Safari on iPhone and iPad

Safari on Mac

Edge

Opera

Internet Explorer: Internet Explorer is no longer supported by Microsoft and is not recommended.

The specific types of first- and third-party cookies served through our Website and the purposes they perform are described in the table below and in the Cookie Consent Manager.  

If you are visiting one of our partner’s websites, the cookies placed on that website may be different. For details of the specific cookies placed on the relevant partner’s website, please see their Cookie Policy (if any) or other policies pertaining to cookies on their website.  

Performance and functionality cookies: 

These cookies are used to enhance the performance and functionality of our Website but are non-essential to their use. However, without these cookies, certain functionalities (like videos) may become unavailable. 

Name: | MR 

Purpose: | Microsoft MSN cookie. Used to measure the use of the website for internal analytics. 

Provider: | .bat.bing.com 

Service: | Microsoft View Service Privacy Policy 

Country: | United States 

Type: | server_cookie 

Expires in: | as long as consent is effective, maximum after 7 days 

 

Name: | XSRF-TOKEN 

Purpose: | This cookie is written to help with site security in preventing Cross-Site Request Forgery attacks. 

Provider: | playactivate.com 

Service: | Advertiser's website domain 

Country: | United States 

Type: | http_cookie 

Expires in: | as long as consent is effective, maximum after 2 hours 

 

Analytics and customization cookies: 

These non-essential cookies collect information that is used either in aggregate form to help us understand how our Website is being used or how effective our marketing campaigns are, or to help us customize our Website for you. 

 

Name: | #collect 

Purpose: | Sends data such as visitor’s behavior and device to Google Analytics. It is able to keep track of the visitor across marketing channels and devices. It is a pixel tracker type cookie whose activity lasts within the browsing session. 

Provider: | playactivate.com 

Service: | Google Analytics View Service Privacy Policy 

Country: | United States 

Type: | pixel_tracker 

Expires in: | as long as consent is effective, maximum after session 

 

Name: | 699659602/ 

Purpose: | __________ 

Provider: | playactivate.com 

Service: | __________ 

Country: | United States 

Type: | pixel_tracker 

Expires in: | as long as consent is effective, maximum after session 

 

Name: | _ga 

Purpose: | It records a particular ID used to come up with data about website usage by the user. It is a HTTP cookie that expires after 2 years. 

Provider: | .playactivate.com 

Service: | Google Analytics View Service Privacy Policy 

Country: | United States 

Type: | http_cookie 

Expires in: | as long as consent is effective, maximum after 1 year 11 months 29 days 

 

Name: | ga# 

Purpose: | Used to distinguish individual users by means of designation of a randomly generated number as client identifier, which allows calculation of visits and sessions .

Provider: | .playactivate.com 

Service: | Google analytics View Service Privacy Policy 

Country: | United States 

Type: | http_cookie 

Expires in: | as long as consent is effective, maximum after  1 year 11 months 29 days 

 

Name: | _gat# 

Purpose: | Enables Google Analytics regulate the rate of requesting. It is a HTTP cookie type that lasts for a session. 

Provider: | .playactivate.com 

Service: | Google Analytics View Service Privacy Policy 

Country: | United States 

Type: | http_cookie 

Expires in: | as long as consent is effective, maximum after 1 minute 

 

Name: | _gid 

Purpose: | Keeps an entry of unique ID which is then used to come up with statistical data on website usage by visitors. It is a HTTP cookie type and expires after a browsing session. 

Provider: | .playactivate.com 

Service: | Google Analytics View Service Privacy Policy 

Country: | United States 

Type: | http_cookie 

Expires in: | as long as consent is effective, maximum after 1 day 

 

Name: | MUID 

Purpose: | Sets a unique user id for tracking how the user uses the site. Persistent cookie that is saved for 3 years .

Provider: | .bing.com 

Service: | Bing Analytics View Service Privacy Policy 

Country: | United States 

Type: | http_cookie 

Expires in: | as long as consent is effective, maximum after 1 year 24 days 

 

Advertising cookies: 

These non-essential cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests. 

Name: | _fbp 

Purpose: | Facebook tracking pixel used to identify visitors for personalized advertising. 

Provider: | .playactivate.com 

Service: | Facebook View Service Privacy Policy 

Country: | United States 

Type: | http_cookie 

Expires in: | as long as consent is effective, maximum after 2 months 29 days 

 

Name: | _uetvid 

Purpose: | Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. 

Provider: | playactivate.com 

Service: | Google Tag Manager View Service Privacy Policy 

Country: | United States 

Type: | html_local_storage 

Expires in: | | as long as consent is effective

 

Name: | _uetsid 

Purpose: | Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement. This also allows the website to limit the number of times that they are shown the same advertisement. 

Provider: | .playactivate.com 

Service: | Google Tag Manager View Service Privacy Policy 

Country: | United States 

Type: | http_cookie 

Expires in: | as long as consent is effective, maximum after 1 day 

 

Name: | ga-audiences 

Purpose: | Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behaviour across websites 

Provider: | playactivate.com 

Service: | AdWords View Service Privacy Policy 

Country: | United States 

Type: | pixel_tracker 

Expires in: | as long as consent is effective, maximum after  the session 

 

Name: | _uetsid 

Purpose: | Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement .This also allows the website to limit the number of times that they are shown the same advertisement. 

Provider: | playactivate.com 

Service: | Google Tag Manager View Service Privacy Policy 

Country: | United States 

Type: | html_local_storage 

Expires in: | as long as consent is effective

 

Name: | _uetvid 

Purpose: | Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. 

Provider: | .playactivate.com 

Service: | Google Tag Manager View Service Privacy Policy 

Country: | United States 

Type: | http_cookie 

Expires in: | as long as consent is effective, maximum after 1 year 24 days 

 

Name: | td 

Purpose: | Used to deliver targeted adverts to users based on browsing activity. It is a HTTP cookie. 

Provider: | playactivate.com 

Service: | UnrulyX View Service Privacy Policy 

Country: | United States 

Type: | pixel_tracker 

Expires in: | as long as consent is effective, maximum after the session 

 

Name: | IDE 

Purpose: | Used to measure the conversion rate of ads presented to the user. Expires in 1.5 years. 

Provider: | .doubleclick.net 

Service: | DoubleClick View Service Privacy Policy 

Country: | United States 

Type: | server_cookie 

Expires in: | as long as consent is effective, maximum after  1 year 11 months 29 days 

 

Name: | uetvidexp 

Purpose: | Contains the expiry-date for the cookie with corresponding name. 

Provider: | playactivate.com 

Service: | Google Tag Manager View Service Privacy Policy 

Country: | United States 

Type: | html_local_storage 

Expires in: |  as long as consent is effective

 

Name: | uetsidexp 

Purpose: | Contains the expiry-date for the cookie with corresponding name. 

Provider: | playactivate.com 

Service: | Google Tag Manager View Service Privacy Policy 

Country: | United States 

Type: | html_local_storage 

Expires in: |  as long as consent is effective

 

Name: | test_cookie 

Purpose: | A session cookie used to check if the user’s browser supports cookies. 

Provider: | .doubleclick.net 

Service: | DoubleClick View Service Privacy Policy 

Country: | United States 

Type: | server_cookie 

Expires in: | as long as consent is effective, maximum after 15 minutes 

 

Name: | gclau 

Purpose: | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. 

Provider: | .playactivate.com 

Service: | AdSense View Service Privacy Policy 

Country: | United States 

Type: | http_cookie 

Expires in: | as long as consent is effective, maximum after 2 months 29 days 

Do You Use Google Analytics? 

We use Google Analytics, which uses non-essential cookies and similar technologies to collect process and analyze information about use of the Services and report on activities and trends only based on our consent.  This service may also process information regarding the use of other websites, apps, and online resources.  You can learn about Google’s practices by going to www.google.com/policies/privacy/partners/, and exercise the opt-out provided by Google by downloading the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout. 

Do You Serve Targeted Advertising? 

We use third-party advertising companies to serve advertisements regarding goods and services that may be of interest to you when you access and use the Website and other websites or online services, only based on your consent.  You may receive advertisements based on information relating to your access to and use of the Website and other websites or online services on any of your devices, as well as on information received from third parties. These companies place or recognize a unique non-essential cookie on your browser (including through the use of pixel tags). They also use these technologies, along with information they process about your online use, to recognize you across the devices you use, such as a mobile phone and a laptop.   

You can control the use of non-essential cookies at the individual browser level or by using www.youradchoices.com. If you reject non-essential cookies or other cached files, you may still use the Website, but your ability to use some features of the platform may be limited.

What are your privacy rights?

For further information on your privacy rights, kindly refer to our Privacy Policy https://activatejeux.com/renseignmentspersonnel.

How Often Will You Update This Cookie Policy? 

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. 

The date at the top of this Cookie Policy indicates when it was last updated. 

Where Can I Get Further Information? 

If you have any questions about our use of cookies or other technologies, please contact us at:

Privacy Officer

Activate Games Inc.

11-1099 Wilkes Avenue

Winnipeg, Manitoba

R3P 2S2 Canada

[email protected]

4922-5287-2347, v. 8